Denmark Could Ban Koran Burnings That Insult Muslims
Denmark will investigate if it can find legal grounds to block public burnings of the Koran as the
2023-07-31 14:54
Arab States Sour on Israel in Blow to US Aim of Saudi Peace Pact
Tensions between Gulf states and Israel are rising three years after historic peace deals, slowing down hoped-for investments
2023-07-30 14:22
Emirates NBD Beats Estimates as Margins, Deposits Boost Profit
Emirates NBD PJSC’s net income for the second quarter beat estimates as higher margins, an improved deposit mix
2023-07-27 13:55
6 of the worst ever rebrands as Elon Musk changes Twitter logo to X
People aren't best pleased with Elon Musk after he changed the Twitter logo to 'X'. On Sunday, the billionaire said he was looking to change Twitter's logo, tweeting: "And soon we shall bid adieu to the Twitter brand and, gradually, all the birds." In doing so, he unleashed a wave of criticism, with marketing professor Jean-Pierre Dube telling the BBC he thought it was a joke, asking why anyone would "throw away" such a recognised brand as Twitter's. Musk is extending the rebrand though, with plans to change the office sign. If the rebrand flops, Musk won't be the first to make a mistake. Sign up to our free Indy100 weekly newsletter Indeed, here are some other rebrands that failed to capture the public. 1. Royal Mail In 2001, UK postal operator Royal Mail decided to change its name to Consignia to stop it being associated solely with sending and receiving parcels. The introduction of the new name alone cost £1.5 million but it went down very badly. After around a year, the company reverted to its original name. The re-rebranding to Royal Mail reportedly cost the company a further £1 million. 2. Mastercard In 2016 Mastercard changed its logo and people weren't keen. So much so that Mastercard later decided to only use this new logo on corporate worldwide communications, and opted to keep their existing brand image. 3. Gap In 2010, the American clothing retailer Gap changed its logo, causing an immediate social media backlash. This backlash was so intense that Gap reverted to its original logo within just one week. 4. Weight Watchers In 2019 Weight Watchers renamed itself Wellness and Wellbeing to be more body positive. The new rebrand didn’t go well, drastically impacting the company’s bottom line, with a stock market earnings of less than half. Following the change, they reported a loss of 600,000 members. 5. Hershey's In 2009, the sweet chocolate confections company Hershey’s decided to rebrand. Sadly, their new logo looked like a smoking poo so make of that what you will. 6. Leeds United In 2018 Leeds United changed its logo and it was so unpopular over 77,000 people signed a petition to boycott the rebrand, causing a PR nightmare. Call us conservative, but maybe there is a case for keeping things as they are after all... Have your say in our news democracy. Click the upvote icon at the top of the page to help raise this article through the indy100 rankings.
2023-07-26 00:19
German Defense Minister Cancels Iraq Trip on Security Concerns
German Defense Minister Boris Pistorius canceled a trip to Iraq at the last minute, citing security risks in
2023-07-23 17:48
Ukraine Recap: Zelenskiy Says Offensive Ready to Gain Momentum
President Volodymyr Zelenskiy told the Aspen Security Forum that Ukraine’s counteroffensive is on the way to “gaining momentum”
2023-07-22 16:51
UAE's Abu Dhabi sees strong industrial sector growth amid diversification push
(Corrects figure in third paragraph to 172 billion dirhams, not 171 billion dirhams in third paragraph) By Rachna Uppal ABU
2023-07-19 22:46
Turkey's Erdogan ends Gulf tour with Abu Dhabi visit
By Rachna Uppal ABU DHABI President Tayyip Erdogan visited the United Arab Emirates on Wednesday as he toured
2023-07-19 15:59
Iran Brings Back Morality Police Patrol to Enforce Hijab Law
Iran’s police said it has formally restored street patrols in a fresh crackdown on women who violate the
2023-07-16 19:52
China, Russia Military Drills Rose to a Record High in 2022
President Xi Jinping has resisted crossing Washington’s red lines over arming Russia’s war machine in Ukraine. But that
2023-07-16 09:52
Democrats Want Inquiry on GOP’s ‘Duping’ by Hunter Biden Accuser
Democrats unsuccessfully sought an immediate US House inquiry into whether Republican lawmakers leveling accusations of corruption against presidential
2023-07-13 00:19
Merchandise is now being made of the 'not real' plane rant woman
The "not real" plane passenger saga continues – and now opportunists have jumped on a very niche market by releasing merchandise. Let's recap for those living under a rock... Footage of an American Airlines passenger went viral online. It showed a woman pacing up the aisle and demanding to get off the flight. She claimed there was an imaginary passenger – or as some conspiracy theorists have described a "shapeshifter" – aboard the plane. "I’m telling you, I’m getting the f*** off, and there’s a reason why I’m getting the f*** off," she yelled as confused onlookers watched on. "And everyone can either believe it, or they can not believe it. I don’t give two f***s." "But I am telling you right now, that motherf***er back there is not real." The woman continued: "And you can sit on this plane, and you can f***ing die with them or not. I’m not going to." Sign up for our free Indy100 weekly newsletter The footage soon spiraled on social media, with many users speculating what actually happened. Some accused the woman of alcohol consumption, but she has not yet spoken out about the incident. Now, 'TMFINR' ("That motherf***** is not real") has become a thing. Not only has it became a viral audio on TikTok to poke fun at everyday scenarios, but it's also made its way onto a T-shirt. One Etsy seller took to Twitter to announce the release, writing: "Thank you everyone for all the memes @Kohleispresent & I collabed to make an Etsy store if you want to support us. Other people are selling it as their own merch & design (it's the internet, I expected this) but this is the original. Much love." American Airlines told Indy100: "American Airlines flight 1009, with service from Dallas-Fort Worth (DFW) to Orlando (MCO), returned to the gate due to a disruptive customer. "The flight was met at the gate by local law enforcement and the customer was removed from the flight. Safety and security are our top priorities, and we thank our customers for their understanding and our team members for their professionalism in managing a difficult situation." Have your say in our news democracy. Click the upvote icon at the top of the page to help raise this article through the indy100 rankings.
2023-07-12 16:59